Brand Counsel: helping build authentic brands from the inside out 

Gemma Phillis Bio Pics

Research, Brand Health Audits & Workshops.

Brand Strategy. 

Brand Development. Campaign Development. Activation Planning. Guidelines. 

Some brands I've worked with as Strategy Director at integrated agency, AUK

I'm a creative brand strategist; researching consumer motivations, trends and behaviours then developing new ways for products and services to stand out.


For a decade I worked with global brands like Colgate, Intel and McDonald's, developing unique frameworks that help make brands stronger, more memorable and more valuable. 

I offer brand consultancy for those who are seeking clarity, certainty or simply a new perspective on what is possible. 

Client grid.jpg